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MallsMobility analysis

CAM-542

Almost five thousand people inside, and you need to know on which floor

Event afternoon in the atrium. Below, a solid mass in front of the stage; above, both balcony levels lined end to end with people leaning on the rail. The escalators keep carrying the crowd up and down. Here IRIS asks nothing: there’s a line drawn across the escalators and one zone per floor. It counts how many people are inside, how they split between the atrium and the two balconies, and how that split shifts minute by minute.

Event afternoon in the atrium. Below, a solid mass in front of the stage; above, both balcony levels lined end to end with people leaning on the rail. The escalators keep carrying the crowd up and down. Here IRIS asks nothing: there’s a line drawn across the escalators and one zone per floor. It counts how many people are inside, how they split between the atrium and the two balconies, and how that split shifts minute by minute.
CAM-542IRIS VisionLive

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CAM-542 · 1 LINE · 3 ZONES · LIVE

What IRIS understands

What it recognizes in this scene

  • crowd on the atrium floor
  • the stage
  • Level 1 balcony, lined end to end
  • Level 2 balcony, lined end to end
  • the escalators between floors
  • the banner hanging over the atrium
  • the café in the corner
  • the water feature

What this camera gives back

Nobody gets an alert here. Here you get numbers.

  • 4 820+1 260People inside
  • 2 140On the atrium floor
  • 1 350On Level 1
  • 1 330On Level 2
  • 5 600Safe capacity
  • 18:40Updated

The figures on this screen are an example from the illustration, not any client’s measurement.

IRIS incorporates NeuralPax, a separate license approved by the Centro Español de Metrología — Spain’s national metrology institute — for people counting, occupancy and crowd-flow control. That the figure is right is guaranteed by a third party, not by us: the occupancy figure you show is measured and approved, not estimated. The approval covers that measurement — counting people — not the whole product. That approval is Spanish and it isn’t equivalent to any U.S. certification: we say so up front and not at the end.

How the counting works

Counting isn’t something you ask for. You draw a line.

Asking is for searching. Counting is for measuring. And they aren’t done the same way. Here there’s a line across the escalators — whoever goes up is added upstairs and subtracted downstairs — and three zones drawn on the floor, one per level. A line can’t be described in a sentence: it has to be drawn, and that’s what makes the figure repeatable and auditable. And here that weighs more than anywhere else: this is people counting approved by the Centro Español de Metrología, Spain’s national metrology institute, under the NeuralPax license. What’s approved is the measurement, not the whole product. That approval is Spanish and it isn’t equivalent to any U.S. certification: we say so up front and not at the end.

  • line across the escalators · Counting line
  • the atrium floor · Dwell zone
  • the first-floor balcony · Dwell zone
  • the second-floor balcony · Dwell zone

And also, one rule

You decide once. IRIS applies it always.

If

When the total gets close to safe capacity

Then

  1. tell the head of security how the crowd splits between floors
  2. leave the count for that time slot on record, with its timestamp
  3. save the event curve for the capacity report
The instruction that set it up«Tell me if the atrium gets close to safe capacity or if one of the balconies fills up.»

What changes

What changes for operations, for asset management and for security

At an event, capacity is the whole conversation: how many people fit, when an entrance closes and when it opens again. Today that figure is defended by eye. With an approved count, the head of security holds a safe capacity in front of whoever has to authorize it, and operations knows which floor is filling up while it’s happening, not the next day. We don’t claim our accuracy. We certify it.

What people usually ask

What exactly is approved, IRIS or the counting?

The counting. What the Centro Español de Metrología, Spain’s national metrology institute, has approved is the measurement — counting people — and nothing else: not the whole product, and it’s worth saying so plainly. IRIS includes it through NeuralPax, a separate license. That’s why the number can back a capacity figure in front of whoever has to authorize it, which is exactly what you need on the day of the event. That approval is Spanish and it isn’t equivalent to any U.S. certification: we say so up front and not at the end.

What’s the point of knowing the split between floors?

So you can decide sooner. A total says nothing: five thousand people spread over three floors is an ordinary afternoon, and the same five thousand squeezed into the atrium is something else. With one zone per level you see which one is filling up, and you open another entrance, or send people up the other escalators, while it’s happening.

Does IRIS know who is inside?

No, and it never will. IRIS counts bodies crossing a line and bodies inside a zone. It does not recognize faces, does not compare them with anything and does not follow anybody around the mall. The number is a total, not a list of people. That’s exactly the difference between measuring capacity and identifying somebody.

Demo · IRIS at work

Everything comes in. Only what matters gets through.

This sums up what IRIS does with one alert, from the moment it appears until it’s closed. The real screen holds far more; this is the main thread.

  1. The hour, as a grid
  2. You look where it’s dark
  3. You jump to that minute
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And the best part

Behind one camera you can put a person.Behind four thousand you can’t put anyone.

Adding a camera costs little; adding another pair of eyes doesn’t. So the cameras keep growing and the attention doesn’t. IRIS watches all four thousand at once and flags what matters today.

Tell us your problem and we’ll say whether IRIS understands it, or not yet.

A person answers, the same working day.